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Digital Marketing
Designation: Social Media Manager
Minimum Experience: 3 Years
Location: Amandeep Medicity

Responsibilities:

  • Develop and execute social media strategy aligned with business objectives and goals
  • Create, curate, and manage all published content, including images, videos, and written material
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  • Respond to users in a "Social" way while cultivating leads and sales
  • Conduct online advocacy and cross-promotions
  • Expand community and influencer outreach efforts
  • Oversee design elements on social media platforms
  • Manage promotions and social ad campaigns
  • Build online reviews and reputation
  • Analyze key metrics and tweak strategy as needed
  • Collaborate with other departments to manage reputation and coordinate actions

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field
  • Minimum of 3 years of experience in social media management
  • Strong understanding of social media platforms (Facebook, Twitter, Instagram, YouTube, LinkedIn, etc.)
  • Experience with social media management tools such as Hootsuite, Sprout Social, and Agorapulse
  • Strong knowledge of social media best practices, trends, and analytics
  • Strong writing and editing skills
  • Experience in creating and managing social media advertising campaigns
  • Strong understanding of search engine optimization (SEO) and pay-per-click (PPC)
  • Experience in community management and influencer outreach
  • Strong project management skills
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously
  • Strong attention to detail and ability to work under tight deadlines
  • Experience with A/B testing and optimization techniques
  • Strong analytical and problem-solving skills
  • Experience in setting up and optimizing Google Analytics and Facebook Insights.

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